This week in technology has been dominated by the iPad Pro. It is essentially Apple's response to the Microsoft Surface and an attempt to lay out their idea for the future of computing.
Like the original iPad before it, this device is introduced under a cloud of questions.
Who should buy this?
Can it replace your laptop or desktop PC?
Will it live up to the hype?
Is it just a blown up iPad?
I haven't been able to play with one of these yet, but I've read many reviews to try and get a sense of how this device measures up. If you are an average computer user, there are a lot of reviews that will not be helpful. Many journalists are completely missing the point. If this is to be the future of computing, then shouldn't we determine if this could replace the common PC user's machine. Instead they are writing from the perspective of a pro user like an engineer or software developer. Simply put, they are not considering the vast majority of people who use a computer today.
That is a sentiment I've read over and over. I don't think many people who write about technology really know what an average user is these days. I've written about this before in "The Curious Case of Living Tablet Only". Most people only use their email, internet, word docs, and photo editing.
What among these things is the iPad Pro not going to be great at?
That is the question the average user needs to know before forking down any hard earned cash.
If this iPad becomes a runaway success, it will not be because of professionals. Like Microsoft PCs of the 90's, iPad Pros could dominate the world because they got 'normals' to buy one.